national flower of Korea is the mugunghwa (무궁화), rose
of sharon. Every year from July to October, a profusion
of mugunghwa blossoms graces the entire country.
Unlike most flowers, the mugunghwa is remarkably
tenacious and able to withstand both blight and
insects. The flower’s symbolic significance stems
from the Korean word mugung, meaning immortality.
This word accurately reflects the enduring nature
of Korean culture, and the determination and perseverance
of the Korean people.